How much difference does a front cover make to sales of a novel? Given the volume of new books published, combined with the millions of existing titles, I would say a big difference. If the author is not famous or lacks a dedicated online following you’ve got to try every trick in the, em, book to catch the attention of the time-poor viewer. In my own case about a second.
I’ve been troubling with the challenge of grabbing attention for my own novel, The Captured. The first cover design – by myself – I grew to hate: It somehow looked simultaneously clever and amateurish, suggesting “this is not your conventional presentation of a Science fiction novel.” Not that even I’m sure what the conventional standard is, let alone what’s appropriate. So I changed it but kept a minimalist design. Changed it within the constraints of using free software. But I’m still not entirely happy with it – not professional enough. Then it has to be worth considering getting a professional to design it.
Subgenre-ization (if that can be a word) should make front cover design easy for SF. Except mine doesn’t easily fit into any of those. Can we blame Amazon for such pigeon-holing? I’m sure that works fine for most authors and readers. I guess there’s no perfect solution. For a start you can often guess the demographic the novel is aimed at within a second, though it can all become homogenized (dystopian SF anyone?) where you might wonder about its originality.
In the last decade literary novels have tended more to use ultra minimalist front covers, whereas genre fiction more commonly features fine artwork and detailed illustrations. Taking the minimalist approach, then, might seem pretentious; but going for the elaborate, and highly descriptive, artwork is a time – and possibly money – consuming exercise, which can give a false impression if it’s not judged just right.
So how much does a front cover matter? Well, if you’re already a famous author, not all that much – as your books are far less likely to be merely stumbled upon. For the 99.9etc percent of us writers it is the quickest portal to our undiscovered
To discover The Captured (US) The Captured (UK)
At the start the thought of reaching 100,000+ words seemed like the equivalent of scaling one of the higher Himalayan mountains; a mind-boggling feat that was best not contemplated. Just one step at a time. A slow journey for me with so many distractions if not setbacks. But no excuses, because no one asked me to do this. So if I failed it was only me to be disappointed.
To extend the mountain analogy (perhaps to excess): I mostly seemed to be wading through low clouds and finding myself lost. But occasionally they would clear to reveal a landscape that while unfamiliar had features I could pick out, which combined to be something meaningful. Then finally reaching what seemed like the top but under a misty haze, though still seeing way below and feeling I could go no farther. Still, the happy relief of a load removed and a kind of jadedness from struggling my way through the difficult bits (of which there were many) impaired any perception of reality. So it’s better leaving time to recover before coming back down. Before attempting that second draft.
It’s not uncommon to write a third or fourth draft. Somehow details are missed, inconsistencies. (Funny how glaringly obvious errors have escaped my attention even after 3-4 read-throughs!) I’ve been accused of writing disjointed chapters, so am careful now to keep everything tied into as tight a narrative as the story allows. But there’s always the chance of some fundamental flaw which makes that impossible. Too early to tell. This is still the time to have – faith. Meanwhile: take a break of at least a month, maybe another project, and then face the sobering reality of how this latest novel fails.
See my published work at: adriankyte.com
…that precious manuscript to an agent is probably the most delayed action in every writer’s life. At least once you’ve had the experience of rejection. You never feel adequately prepared, remembering – in my case – more than one example when I sent an MS off to an agent only to later bitterly regret it. Oh, no wonder they rejected it, it was inevitable, I think to myself with typical 20/20 hindsight. And yet at the time my novel seemed perfectly honed, that covering letter just right. But if only I’d given it a bit more time. So won’t be rushing to send it off now, whether post or email.
Not that rejection could definitely have been avoided. I might be fooling myself into thinking the work had commercial potential if only I’d got the presentation right – the pitch, or made that change to the first page and chapter. Fact is, there are always things you think could have been done better, but you have to eventually move on to the next one. Science fiction is especially tricky when you’re pitching it through a synopsis; it can seem to get bogged down in fantastical-seeming detail which requires too many words to explain why in fact it’s not so fantastical.
I don’t think any author can really know what will meet with wider approval. Even those who are supposed to be objective about these things can often get it wrong. And usually their default judgment is negative.
Here’s an extract from a Guardian interview with this year’s Booker winner Marlon James, who had one novel rejected 78 times.
“No! No,” he says, shaking his head, as if it is the question that is mystifying. “This is why I tell students when they ask for advice, if you’re a writer, you have to believe in yourself.” He bangs accompaniment to the last three words with his hand on the table. “Because if you’re a writer, you’re going to come across that moment where you’re the only one who does.” He sounds freshly disappointed when he adds: “And I failed that test.”
The best way to put readers off your novel is to write a scene-by-scene synopsis. Or so it can feel. Prose is replaced by dry description. It’s like looking at an image of your most precious one rendered as an x-ray skeleton; the bare bones revealing nothing of what made them special.
Yes, I’m in the midst of writing a synopsis for a potential literary agent … and not managing it very well … and feeling that because of it i will fail, facing a winter of rejections. I don’t know if this is a common feeling. But it’s when the doubt creeps in – going over the whole thing again and finding yet more careless errors.
The main problem: how do you compress 100,000+ words into less than a thousand? Whole scenes have to be omitted. Which ones? This is where it’s so easy to become lost; not able to see the wood for the trees. The funny thing is, writing a blurb-style teaser précis hasn’t been a problem – you give an impression, set up the tension (must stop rhyming now). But by the same token that can build false expectations in much the way advertising often does.
I’m certainly not expecting much sympathy from anyone in the publishing industry. They’d probably tell me: “If you can’t manage to sum up your novel in less than a thousand words then maybe there is something wrong with the book itself.”
If you’re writing the third and possibly final draft there’s no excuse for not giving it your all. The question is, does that mean only working on it when you feel a hundred percent well, comfortable and generally on top of your game?
Today I’m writing this with a cold when I’d normally be on that third draft of The Captured. It’s easy, then, to make excuses for not really feeling up to it. It could be that you’re just feeling fed up for having missed the only bit of sun on an otherwise gloomy February day; a whole multitude of reasons for being less than a hundred percent focused on the work. (And, BTW, I hate it when people talk about giving something 110 or more percent, as there’s no sense of any maximum effort. OK, rant over.)
There’s plenty of advice out there on writing fiction in general, about ploughing on even when the muse is not there. But this (though hardly ever stated) seems to refer to that first creative stage, when just getting those words down is a achievement and never mind the quality. Not that I’d ever set myself a word-count goal – that’s a tyranny of the self, treating it like some feat of endurance. If someone has set a deadline, a contract with money involved, then maybe. No hard and fast rules otherwise.
I guess many writers have realized that on their third draft they haven’t been completely focused, and so they do a fourth, or a fifth…. But why waste the time if your not giving it your A-game?
Let’s be honest. What matters most is not how good you think your novel is but how others rate it. Now I’m not writing this as someone who received accolades for their work and can smugly pontificate. On the contrary, I’ve had some negative reviews, one even used the dreaded B-word (bored), a state you should try to avoid causing more than even offense. So how could this happen?
After a number of rejections I lost confidence in my second novel Time Over. The first book The Hidden Realm was also rejected, but the problems with it were clear and I mostly fixed them although in the days before self publishing became, er … respectable. So I cut my losses and put it out as a free download. It proved relatively popular, got a good number of likes. Only Time Over seemed to have no easy fix; I’d set up a simple premise, which then spiralled into something rather complicated.
The problem is, once you lose confidence in a project you focus on what’s wrong rather than the positive: a loose end here, an inconsistency there. You imagine a reader picking up on some implausible aspect (and in SF there can be a lot of those). So what you do is add more detail for verisimilitude. Dialogue can also be affected in this way, slowing down the pace. I’ve of course tried to address these issues. But regaining confidence: that’s something entirely different.
Still, you move on to the next project with a renewed faith. At least until the next rejection.
Time Over is free to download for a short while:
Reviews still welcome.
My other site: http://www.adriankyte.com/
For me, starting work on a new book has been easy. Getting beyond the first chapter – let alone to a completed novel – is an entirely different matter. Some might compare embarking on a new novel to falling in love … again: This is The One, at least you think that when it starts to take shape. Of course, all previous ones seemed exactly as special at the time – it was going to be your magnum opus, nothing was ever going to top that. Then reality hits. In my case in the form of reviews. Although some have been positive I always like to fixate on the negative. My initial reaction (in my head) is: But you haven’t read it properly; you don’t understand that character’s motivations or the underlying causes. In truth, I would get carried away with an idea. But – in science fiction – you can get mired in trying to unravel a complex theory shaping an event with an even more complex explanation. Brushing over it can seem like a lack of attention to detail or authenticity; the obverse seeming weighty and stymie the reader if not the plot. However, this type of insight has tended to be very much after the fact (when the book is out there). At least with an E-book it’s never really too late.
If I’m going to stretch my initial analogy, then think of that work-in-progress as a new relationship. You invest your all into it and expect to find answers very quickly. You are filled with hope but also troubled by insecurity, the latter tends to happen about a quarter of the way in. Life eventually intrudes: distractions, maybe personal events or outside that can make your big idea seem insignificant, irrelevant or inappropriate. At the start it might have been like living in a bubble. But when that bubble bursts is when you can truly get a handle on what your WIP will become. Not that there’s anything wrong with quixotic thinking at the outset, because the voices of doubt telling you to prepare for failure are rarely useful. Anyway, if you make it halfway (for me around 50,000 words) then there is that sense of having been on a journey with a possible destination, maybe not what you expected it to be, but still well worth continuing.
Time Over is now free to download for a very limited time.